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Marketing Minute Series

Mobile Apps
with Brian Benavides

In this month’s Marketing Minute, we’re excited to feature Brian Benavides, Truelio’s Chief Technology Officer. Learn how the power of intuitive mobile apps can transform brand interactions into engaging and memorable experiences.

Archetypal Branding
with Brian Fallers

In this installation of Truelio’s Marketing Minute, our Chief Brand Officer, Brian Fallers, shares how the power of archetypal branding inspires an authentic and amazing brand experience.

Truelio Re-branding Story
with John Kauffman

In this episode of Marketing Minute, we explore the topic of rebranding. Join our CEO, John Kauffman, as he shares the tools and strategies Truelio used to achieve our new name, look and brand strategy.

Location-based Marketing
with Patrick Blanchard

In our first episode, Patrick Blanchard, our VP of Interactive Marketing, shares the incredible value of location-based marketing and how it rocketed ticket sales for the 2024 30A Songwriters Festival. Learn how the targeting strategy and segmentation elevated engagement to an amazing new level.